WebsterRogers Expands Footprint to South Carolina’s Upstate Region

Florence, S.C.-based firm WebsterRogers LLP is expanding its footprint to the Upstate region with the opening of a new office in Spartanburg. Laurence Fritz will lead the Upstate market, bringing extensive industry expertise and leadership to the new office. With over 14 years of public accounting experience, he has worked across various industries, including manufacturing, real estate, construction, logistics, hospitality, retail, technology and forestry. Prior to joining WebsterRogers, Fritz was a director in PwC’s U.S. assurance practice and spent two years in PwC Ireland’s International & Domestic Business Group. His expertise includes revenue recognition, inventory obsolescence, real estate valuation, debt refinancing, 144A transactions and other capital-raising activities.

Laurence Fritz

“Building a practice from the ground up has long been a professional aspiration of mine, and I couldn’t be more excited to lead this expansion,” said Fritz. “WebsterRogers has a strong legacy of serving businesses across South Carolina, and I am honored to bring that expertise and commitment to the Upstate. Our vision of providing an excellent client experience from the mountains to the coast is now becoming a reality.”

“Our clients in the Upstate are experiencing remarkable growth, and we are committed to supporting them every step of the way,” said Amy Urquhart, CEO of WebsterRogers. “With the resources of a large firm and the personalized service of a deeply rooted South Carolina business, we are well-positioned to help businesses navigate this exciting period of expansion. The Upstate’s economic landscape continues to attract companies from around the world, and we are thrilled to be part of its ongoing success story.”

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