Seattle-based CFO Selections has entered into a long-term partnership with Laird Norton Company, which has made a minority investment to support the firm’s continued growth.
Founded in 2002, CFO Selections provides fractional CFO and financial leadership services to growing businesses and nonprofits across Washington, Oregon, Colorado and Texas. The firm operates with a team of more than 250 financial professionals.
“We looked carefully at what kind of partner would genuinely strengthen what we’ve built without changing what makes it work,” said Brian Turner, managing partner of CFO Selections. “Laird Norton brings strategic resources and a perspective shaped by nearly 170 years of building enduring businesses. That kind of alignment lets us do more for the small and mid-market companies that depend on us.”
Laird Norton Company, founded in 1855, takes a long-term investment approach focused on enduring partnerships and shared values. “CFO Selections has built something genuinely special: a firm where experienced financial leaders do meaningful work for businesses that need it most,” said Brian McGuigan, CEO of Laird Norton Company. “We don’t just invest in companies; we partner with them to grow. For us, this partnership means collaborating with exceptional teams, expanding into complementary markets, and strengthening our platform with leaders that share our values.”
Kevin Briscoe, former managing partner, said the partnership reflects the firm’s long-standing commitment to relationships and community impact.
“Every decision we’ve made as a firm has tried to honor the relationships and local commitment this company was built on,” said Briscoe. “Laird Norton shares those instincts at a deep level; they’ve been doing it in this region for generations. This partnership gives us more room to invest in the things that have always mattered most, including our work through the CFOS Foundation supporting youth and families in foster and kinship care.”
The investment does not change CFO Selections’ leadership or day-to-day operations, with Turner continuing as managing partner.
