Following an initial launch in May, San Ramon, Calif.-based IPA 100 firm Armanino LLP has rolled out an upgraded iteration of its COVID Recovery Tracker tool, which captures county-by-county COVID-19 case trends in real time to get sense of where there are increases in infections versus areas in decline or holding steady. Phase two adds pertinent foot traffic, home versus away and transportation data to the tool, providing users with a more detailed view of rolling new cases, state guidance updates and traffic patterns as parts of the country reopen for business.
Foot traffic data is measured by location type, including everything from airports and hotels to office spaces and child day cares to bars, restaurants and retail spaces. The home versus away tracker uses GPS ‘pings’ from anonymous mobile devices to measure if people are staying at home (the nighttime location of the device), or when out, how long they are away from home. And the new transportation tracker uses driving, walking or mass transit data to detect trends in how people are moving from place to place.