Gordon Krater Shares Leadership Lessons from the Ice Cream Truck

Gordon Krater, MP of Southfield, Mich.-based Plante Moran (FY13 net revenue of $411 million), jokes about how long it used to take founder Frank Moran to get from the front door to his office because he always stopped to talk to staff along the way.

Believing that effective leaders take the time to connect with staff, Krater took a suggestion from his marketing team and handed out the ice cream from a truck that visits the Southfield offices every other week during the summer. Read more from Gordon Krater’s blog.